TENSAI
SAS SOLUTION
CASE STUDY
About
SAS Solution
take a look
CHALLENGES
FACED
SAS SOLUTION
Data Mining and Mapping:
Conducted detailed data mining and mapping to identify and target relevant audience segments, ensuring high-quality attendee engagement.
Business Development Support
Provided strategic support through direct outreach to potential attendees, maximizing registration and participation from the target segments
EDM Campaign
We designed and executed an Electronic Direct Mail (EDM) campaign to promote the webinar and drive registrations
Landing Page Optimization
We created a dedicated landing page for seamless registration, capturing vital attendee details and ensuring a smooth user experience.
Webinar Background and Presentation
We developed customized placeholder slides for the webinar, creating a professional backdrop for the event and enhancing the visual experience.
Interactive Q&A and Post-Event Surveys
We facilitated engaging Q&A sessions during the webinar and conducted post-event surveys to gather valuable feedback and insights.
TENSAI’S STRATEGY
& GOALS
Our strategy focused on delivering a high-impact, fully
managed webinar experience that met SAS’s ambitious
attendance goals
Audience from the Targeted Industry Segment
Attracting and engaging 600 attendees from the desired industry segments through strategic outreach and personalized communication
High-Quality Event Execution
Providing a seamless webinar experience, from registration to post-event activities, ensuring maximum participant engagement.
Lead Generation
Generating a significant number of genuinely interested leads to support SAS’s sales and marketing teams
Results
The event not only met attendance expectations but also generated over 80 genuinely interested leads, showcasing the effectiveness of our targeted outreach and follow-up strategy.
The post-event surveys and interactive Q&A sessions further contributed to the overall success, providing SAS with actionable insights and a strong foundation for future engagements.
